2020 Top 5 Super Bowl Ads
Top 5 Super Bowl Adsof 2020 Yesterday was one of my favorite days of the year. Yes, it was Super Bowl Sunday. Unlike many people, I didn’t go to a big party. Instead, I stayed home with my 16-month old son, my wonderful wife, and our pup to watch the game in our recently re-organized […]
What Makes a Good Explainer Video & Why Your Business Should Have One
There are many reasons for a business to create an explainer video. First, let’s explain what an explainer video is. An explainer video is exactly what it sounds like. It’s a video that explains a product, service, process, or even a company. Sometimes these explainer videos are animated and other times they are live action. […]
3 Reasons to Video Your Next Business Event
From sponsoring golf scrambles to cutting ribbons or hosting business conferences, events are a great way for businesses in the Evansville and Southwestern Indiana area to create outreach and engagement. But did you know that you can have an even larger impact with your event after it’s over? Create this impact with video. Here are […]
Our Biggest Video Creation Secret
Video is becoming an integral part of content marketing campaigns. The power of video combined with the ease of producing video has allowed many businesses to enter the video marketing world. For some businesses, the most efficient way for them to utilize video marketing is by using the camera in their pocket. And guess what? […]
Recruit Top Qualified Talent with Video
Your company is growing and, in the past, you have had trouble getting top qualified individuals to apply for your newest position. This is a problem for many businesses. One of the best ways to solve this problem is by doing a recruitment video, or better yet, a recruitment video campaign. I’ve worked on recruitment […]
Quality Vs. ROI
One of the things I like to question when it comes to video marketing is quality. From a video content creator standpoint, I love when I get a large budget to create the best work I can. Telling stories with an abundant amount of time and money allows us to craft a beautiful video with […]
Buyer’s Journey Videos
One of the easiest ways for your business to develop a video marketing plan is to quickly look at the buyer’s journey. The buyer’s journey will help you decide what type of videos to create, which platform to release them on, and how much time, effort, and money you should spend on that video. This […]