EAST GIBSON SCHOOL CORPORATION

Education Branding Video

The Challenge

East Gibson School Corporation came to us wanting to highlight their culture and really let others know who they are. They wanted to capture real moments as well as get testimonial interviews from their teachers and staff.

The Campaign

Our team worked with East Gibson School Corporation to capture everything that they wanted in a one day shoot. We shot a variety of B-Roll from various scenes throughout the school. Our goal was to be as least disruptive as possible in order to capture real moments rather than staged ones. Additionally, we captured teacher interviews and created a storyline that accurately told East Gibson’s story.

Branding Video

East Gibson Testimonial

“There are several great school corporations in the region providing an outstanding educational experience for their students. In the Superintendent roles I have served, we wanted to create the narrative of why students and parents should choose our school corporation. Captivated Content assisted us in creating this narrative through highlighting special programs, recognizing staff through a staff member of the month, and addressing parental and community concerns through proactive videos explaining the corporation’s narrative. Casey and his team make our staff feel comfortable when recording and treat each situation professionally. The final product is always awesome!”

Michael Galvin, East Gibson School Corporation Superintendent

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