ProFab Alliance was a newly developed business based on the success of a 5th generation, family owned metal fabrication company. The business was looking for an informational and credible brand that highlighted their detailed services without appearing too ‘corporate’ or losing the established legacy they are built from. Additionally, they were looking for help with Website Development for their Fabrication Consulting Company.
The Campaign
For this project, we created the logo, website and produced videos of the company’s mission. Our goal for the logo was to tie in the legacy company’s brand colors and create a 3 part appearance to connect their go to market slogan of “Consulting. Community. Franchising.” For the website development piece, we wanted to make sure it was information packed without being overwhelming, but still showing the team as established experts with their services.